The perseverance and personal communication paid off, and the team were able to strike a deal with FOVO food.

CASE STUDY

Introducing China’s poultry industry to Alltech® RAPIREAD

FOVO food is China’s second largest fully integrated white feather broiler producer.


The business, which produces around 100 million birds per year, is involved in feed production, breeder breeding, broiler rearing, slaughtering and processing, and cold chain logistics.


Already an Alltech customer, Shandong provenience regional sales manager Larry Zhong and the Alltech® Mycotoxin Management team actively communicated with FOVO food to promote the benefits of the Alltech® RAPIREAD™rapid test platform, which launched in China in April.


The Alltech China team supplied the company with a mycotoxin rapid test kit and an on-site risk report. They also introduced the poultry producer to the Alltech mycotoxin platform Sales support for the Raptor® Integrated Analysis Platform.


Following on from this, the Mycotoxin Management team hosted a meeting with FOVO food technical personnel, where the Neogen technical manager explained how to use the Raptor.


Technical services specialist Qingyong Hu also addressed those in attendance, briefing them on using the mycotoxin management tools to test and produce risk reports.


FOVO food was impressed with the capabilities of the test platform, with the food quality control manager commenting on how it perfectly meets the company’s needs in allowing it to monitor mycotoxin risk in real time.


Following China’s ban on antibiotic growth promoters in feed in July 2020, the food quality control manager stated that feed quality control — especially mycotoxin control — has become increasingly important for a profitable animal. With the use of Alltech RAPIREAD, FOVO food can now adjust purchasing strategy and optimize ingredient inclusion rate in every batch according to the mycotoxin risk report.


The company also made an order for mycotoxin binder Mycosorb® FP to add to the feed.


In addition to utilising Alltech RAPIREAD to test the quality of their feed ingredients, FOVO are now also integrating the Mycosorb range of adsorbents into their poultry feed production.


For more information on Alltech RAPIREAD and Alltech products, please contact the Alltech Mycotoxin Management Team.

The perseverance and personal communication paid off, and the team were able to strike a deal with FOVO food.

CASE STUDY

Introducing China’s poultry industry to Alltech® RAPIREAD

FOVO food is China’s second largest fully integrated white feather broiler producer.


The business, which produces around 100 million birds per year, is involved in feed production, breeder breeding, broiler rearing, slaughtering and processing, and cold chain logistics.


Already an Alltech customer, Shandong provenience regional sales manager Larry Zhong and the Alltech® Mycotoxin Management team actively communicated with FOVO food to promote the benefits of the Alltech® RAPIREAD™rapid test platform, which launched in China in April.


The Alltech China team supplied the company with a mycotoxin rapid test kit and an on-site risk report. They also introduced the poultry producer to the Alltech mycotoxin platform Sales support for the Raptor® Integrated Analysis Platform.


Following on from this, the Mycotoxin Management team hosted a meeting with FOVO food technical personnel, where the Neogen technical manager explained how to use the Raptor. Technical services specialist Qingyong Hu also addressed those in attendance, briefing them on using the mycotoxin management tools to test and produce risk reports.


FOVO food was impressed with the capabilities of the test platform, with the food quality control manager commenting on how it perfectly meets the company’s needs in allowing it to monitor mycotoxin risk in real time. Following China’s ban on antibiotic growth promoters in feed in July 2020, the food quality control manager stated that feed quality control — especially mycotoxin control — has become increasingly important for a profitable animal. With the use of Alltech RAPIREAD, FOVO food can now adjust purchasing strategy and optimize ingredient inclusion rate in every batch according to the mycotoxin risk report.


The company also made an order for mycotoxin binder Mycosorb® FP to add to the feed.


In addition to utilising Alltech RAPIREAD to test the quality of their feed ingredients, FOVO are now also integrating the Mycosorb range of adsorbents into their poultry feed production.


For more information on Alltech RAPIREAD and Alltech products, please contact the Alltech Mycotoxin Management Team.